My very limited time on X has already shown that posts ranked by number of expression is highly non-linear. Maybe Zipf or Pareto distributed?
The first plot shows each post sorted by impressions (rank 1 = most impressions). You’ll see a steep drop from the top few posts, then a long tail of low-impression posts.
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The point is:
- post more stuff
- most posts will fail or get ~zero impressions
- some posts make all the difference
~20% of Posts/Replies Generate ~80% of the Impressions
Post ranked by impressions is not quite Pareto distributed (would be a straight line):
The log–log plot shows rank and impressions on logarithmic axes. If the points roughly line up on a straight downward-sloping line, that’s a classic power-law–like pattern.
The distribution looks heavy-tailed – a small number of posts carry a large share of total impressions.
Don’t Post – Be a Reply Guy
Also, replies have a much higher number of average impressions as compared to original posts. Smaller accounts should prioritize replies over posts.
If you want to grow your X account quickly, the best approach seems to be to reply to larger accounts. What to reply? Everything that comes to your mind. Just your authentic quick commentary. Don’t bother using AI – you’ll be too slow. Just use whatever comes to mind and increase your volume.
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